In online writing the conventional wisdom has long been that there is a minimum length of post, article, or webpage necessary to be indexed and ranked in Google search results. Lately, however, I’ve wondered about the potential value of what I am calling microposts.
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The idea is that while Google, and Bing, and others do undoubtedly assign greater value to posts longer than 300, 500, and 1,000 words, they also value frequent updates. Frequent updates ate easier with smaller, more simple posts.
Search engines also rank websites primarily baesd on the number of incoming links, and while a short page may not qualify to be ranked, that does not necessarily mean that its own links do not count in the ranking of others.
I’m going to put some effort into using and testing microposts to see what, if any, vaule they may have.
Leave your questions or own experiences in the comments below.